{"version":"1.0","provider_name":"Brand Genetics","provider_url":"https:\/\/brandgenetics.com\/pt","author_name":"Brand Genetics","author_url":"https:\/\/brandgenetics.com\/pt\/author\/bg\/","title":"Empathy-Based Research: The Immersion Play - Brand Genetics","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"aAvV5Kywcp\"><a href=\"https:\/\/brandgenetics.com\/pt\/empathy-based-research-the-immersion-play\/\">Empathy-Based Research: The Immersion Play<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/brandgenetics.com\/pt\/empathy-based-research-the-immersion-play\/embed\/#?secret=aAvV5Kywcp\" width=\"600\" height=\"338\" title=\"&#8220;Empathy-Based Research: The Immersion Play&#8221; &#8212; Brand Genetics\" data-secret=\"aAvV5Kywcp\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/brandgenetics.com\/wp-includes\/js\/wp-embed.min.js\n<\/script>","thumbnail_url":"https:\/\/brandgenetics.com\/wp-content\/uploads\/2020\/01\/Slide2.jpeg","thumbnail_width":960,"thumbnail_height":356,"description":"This week we highlight play 3 of 8 from our brand-new Empathy Playbook, the Immersion Play. As a reminder, as innovation and research become increasingly dominated by quantitative data analytics and algorithms, market researchers need empathy more than ever to see the humans behind the numbers. Empathy is our ability to see and feel things [&hellip;]"}