{"version":"1.0","provider_name":"Brand Genetics","provider_url":"https:\/\/brandgenetics.com\/pt","author_name":"Paul Marsden","author_url":"https:\/\/brandgenetics.com\/pt\/author\/paul-marsden\/","title":"Predictably Irrational - The Hidden Forces that Shape Our Decisions [Speed Summary] - Brand Genetics","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"m1va9IVcCs\"><a href=\"https:\/\/brandgenetics.com\/pt\/predictably-irrational\/\">Predictably Irrational &#8211; The Hidden Forces that Shape Our Decisions [Speed Summary]<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/brandgenetics.com\/pt\/predictably-irrational\/embed\/#?secret=m1va9IVcCs\" width=\"600\" height=\"338\" title=\"&#8220;Predictably Irrational &#8211; The Hidden Forces that Shape Our Decisions [Speed Summary]&#8221; &#8212; Brand Genetics\" data-secret=\"m1va9IVcCs\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/brandgenetics.com\/wp-includes\/js\/wp-embed.min.js\n<\/script>","thumbnail_url":"https:\/\/brandgenetics.com\/wp-content\/uploads\/2019\/11\/PredictablyIrrational.jpg","thumbnail_width":1140,"thumbnail_height":550,"description":"Predictably Irrational: The Hidden Forces that Shape Our Decisions Author: Dan Ariely Publisher: Harper Collins Publication: 2010 (Revised Expanded Ed.) Predictably Irrational is the bestselling book on irrational consumer behaviour by psychologist and MIT professor Dan Ariely. \u00a0The main thrust of the book is that consumers are systematically irrational in their behaviour &#8211; at best [&hellip;]"}