{"id":1119,"date":"2018-09-03T00:00:00","date_gmt":"2018-09-02T23:00:00","guid":{"rendered":"https:\/\/brand-genetics.test\/how-to-be-more-human\/"},"modified":"2019-11-19T16:33:05","modified_gmt":"2019-11-19T16:33:05","slug":"how-to-be-more-human","status":"publish","type":"post","link":"https:\/\/brandgenetics.com\/pt\/how-to-be-more-human\/","title":{"rendered":"How to &#8220;Be More Human&#8221;"},"content":{"rendered":"<p class=\"wp-block-paragraph\">As an agency that believes that the future is human, we at Brand Genetics are enjoying Reebok&#8217;s 2018 latest &#8216;<a href=\"https:\/\/www.reebok.com\/us\/bemorehuman#\/\">#BeMoreHuman<\/a>&#8216; campaign starring positive female role models, including Ariana Grande, Gal Gadot (Wonder Woman), Gigi Hadid, Icelandic CrossFit star Katrin Davidsdottir and others.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But what does #BeMoreHuman mean? \u00a0For Reebok, it means being the best possible\u00a0version of yourself physically, mentally and socially to bring positive change to the world. The campaign celebrates women who are doing just that.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One practical way to #BeMoreHuman is to build on your human character strengths. If you want to identify your own human character strengths you can complete the VIA inventory <a href=\"http:\/\/www.viacharacter.org\/\">here<\/a>. (Values in Action Inventory of Strengths), \u00a0which is the only free, online, scientifically validated test of human character strengths available.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" class=\"wp-image-5320\" src=\"\/wp-content\/uploads\/2019\/11\/VIA-Classification-2016.jpg\" alt=\"\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">At Brand Genetics, we use this VIA inventory of 24 human strengths over 6 dimensions to guide human-centric innovation and branding. And to walk our &#8220;the future is human&#8221; talk, we champion the human character strengths of human compassion, human curiosity, and human creativity. \u00a0Together, we believe compassion, curiosity and creativity are the tools needed for positive innovation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00a0The VIA inventory of human strengths also illustrates why we believe that the future is human in a world of automation and algorithms. Human strengths set us apart from machines and motivate positive change.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" class=\"wp-image-5326\" src=\"\/wp-content\/uploads\/2019\/11\/BeMoreHumanGG.jpg\" alt=\"\" \/>\n\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" class=\"wp-image-5323\" src=\"\/wp-content\/uploads\/2019\/11\/BeMoreHumanAG.jpg\" alt=\"\" \/>\n\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" class=\"wp-image-5324\" src=\"\/wp-content\/uploads\/2019\/11\/BeMoreHumanGH.jpg\" alt=\"\" \/>\n\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" class=\"wp-image-5325\" src=\"\/wp-content\/uploads\/2019\/11\/BeMoreHumanNE.jpg\" alt=\"\" \/><\/figure>\n<p>&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" class=\"wp-image-5328\" src=\"\/wp-content\/uploads\/2019\/11\/BeMoreHumanKD-1.jpg\" alt=\"\" \/><\/figure>","protected":false},"excerpt":{"rendered":"<p>As an agency that believes that the future is human, we at Brand Genetics are enjoying Reebok&#8217;s 2018 latest &#8216;#BeMoreHuman&#8216; campaign starring positive female role models, including Ariana Grande, Gal Gadot (Wonder Woman), Gigi Hadid, Icelandic CrossFit star Katrin Davidsdottir and others. But what does #BeMoreHuman mean? \u00a0For Reebok, it means being the best possible\u00a0version [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":1121,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[],"class_list":["post-1119","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-human-experience"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to &quot;Be More Human&quot; - Brand Genetics<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brandgenetics.com\/pt\/how-to-be-more-human\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to &quot;Be More Human&quot; - Brand Genetics\" \/>\n<meta property=\"og:description\" content=\"As an agency that believes that the future is human, we at Brand Genetics are enjoying Reebok&#8217;s 2018 latest &#8216;#BeMoreHuman&#8216; campaign starring positive female role models, including Ariana Grande, Gal Gadot (Wonder Woman), Gigi Hadid, Icelandic CrossFit star Katrin Davidsdottir and others. 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