As we sign-off 2019, concluding another year, and also a decade, it\u2019s both exciting and also rewarding to be celebrating a +25% growth performance, achieving the highest turnover in our company\u2019s history!<\/p>\n
It\u2019s been quite a year, and the highlights have been many and varied:<\/p>\n
\u2022 We worked across 24 different countries, ranging from Japan, Colombia, Vietnam and Mexico, through South Africa, Canada and Australia \u2013 plus Russia, India and China, alongside a lot of Europe
\n\u2022 We continued to build our LatAm office and presence, while consolidating our base in North America as well
\n\u2022 We worked in sectors spanning alcohol, beverages, beauty, food, homecare, healthcare, digital and communications, for some fantastic clients including ABInBev, Britvic, Diageo, Electrolux, Estee Lauder, Mondelez, Panasonic, PepsiCo, Reckitt Benckiser and Unilever
\n\u2022 We pioneered new methodologies, including Consumer Closeness, Agile Innovation, Empathy Insight and Kids Nurture, alongside our Co-Creation, Northstar Strategy and Start-Up Insight pieces, all underpinned by our Psychology and Behavioural Science focus
\n\u2022 We chaired the Global Innovation Forum in London for the 7th time, bringing together innovators from across the world to help create the future
\n\u2022 We consolidated our human-centred positioning, \u201cunlocking growth by thinking human-first\u201d, introducing a new DNA-inspired logo and company rebrand
\n\u2022 We gained not just one but two office dogs, Finn in London and Panda in LatAm!
\n\u2022 And we remain proudly independent, meaning we can deliver the best possible service to our clients<\/p>\n
But what gives me the most pleasure is the calibre of the diverse team we are building at Brand Genetics. Our people were born in 7 different countries, they speak 14 different languages, and have lived in 25 different countries \u2013 all helping to give us a global cultural understanding. We champion a culture that encourages everyone to \u201cbe uniquely human\u201d, and Brand Genetics people tend to be \u201csmart, with heart, and a touch of the self-start.\u201d Our people are passionate about what they do, and they care about the quality of work we deliver. But importantly they also care about one another, working in a high-trust culture that values respect, openness and honesty.<\/p>\n
We still have lots to do to achieve our ambitions, and many areas to develop, challenge and improve ourselves. But we\u2019re proud of the year we\u2019ve had \u2013 and we\u2019re excited and future-focused for the next decade too. With very many thanks to everyone we have worked with during 2019, all best wishes for a great break over the holidays \u2013 and for a happy, health and successful 2020 too!<\/p>","protected":false},"excerpt":{"rendered":"
As we sign-off 2019, concluding another year, and also a decade, it\u2019s both exciting and also rewarding to be celebrating a +25% growth performance, achieving the highest turnover in our company\u2019s history! It\u2019s been quite a year, and the highlights have been many and varied: \u2022 We worked across 24 different countries, ranging from Japan, […]<\/p>\n","protected":false},"author":16,"featured_media":2174,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[138,34,153,9,30],"class_list":["post-2166","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorised","tag-behavioural-science","tag-brand-genetics","tag-human-centred-innovation","tag-innovation","tag-insight"],"yoast_head":"\n