Posts Tagged :

design

International Lefthander’s Day and Inclusivity…. what we’ve been reading this week at Brand Genetics

939 562 Mia Christophers

We’ve been reading all about inclusivity and embracing the needs of diverse consumers and a few encouraging insights have caught our eye…  This week, in light of National Lefthander’s Day, Oreo launched a limited-edition pack, designed to be easier for left-handers to open. The campaign highlighted the often ignored daily inconveniences left-handed people face – from…

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The Future of Luxury – A Radical Redefinition

1080 804 Neha Ahmed

Last month, we were lucky enough to snag tickets to Selfridges’ sold-out event ‘The Flipside’ – a multi-sensory exhibition featuring 8 unique installations, each showcasing a different artistic and creatively challenging interpretation of ‘radical’ luxury.  Unlike the traditional and obvious associations of ‘high quality’ or ‘expensive’, each ‘world’ displayed artistic and out-of-the-box perceptions of luxury…

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The Future of Art and Design

852 380 Andrew Christophers

Talent is about new thinking, not just old wisdom.  So how refreshing it was to see the inspiring work from Bath Spa’s School of Art Graphic Communication graduates at their recent degree show in Shoreditch. Annie Jones presents a campaign for International Women’s Day 2018, which celebrates women (and men) who have overcome gender bias…

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