All thoughts

2019 – Brand Genetics scales new heights!
As we sign-off 2019, concluding another year, and also a decade, it’s both exciting and also rewarding to be celebrating a +25% growth performance, achieving the highest turnover in our company’s ...
Empathy- based Research Empathy Quotes in Business
At Brand Genetics, we use empathy as a research technique to understand the emotional worlds of consumers. Empathy research helps our clients walk the consumer-closeness and consumer-centric talk. ...
Start up Stories Startup Stories: ESKA yoga
Combining her love for design and Yoga, Shivani Nirula founded ESKA in June 2014. A graduate of National Institute of Fashion Technology New Delhi and a keen Yoga practitioner, Shivani recognized the ...
Start up Stories Startup Stories: Doc Abode
In this week’s blog, we speak to Doc Abode’s CEO, Dr Taz Aldawoud - a practising GP, and a former Digital Clinical Champion at NHS England.  As an entrepreneurial GP, passionate about how digita...

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