Spent: Sex, Evolution and Consumer Behavior Author: Geoffrey Miller Publisher: Viking Publication date: July 2, 2009 Spent by Geoffrey Miller, professor of evolutionary psychology at the U...

Blink: The Power of Thinking Without Thinking Author: Malcolm Gladwell Publisher: Brown Publication date: Jan 11, 2005 Suffering from marketing information overload? Too many marketing rep...

Wikinomics: How Mass Collaboration Changes Everything Author: Don Tapscott and Anthony D. Williams Publisher: Portfolio Hardcover Publication date: December 28, 2006 You’ve heard of Wiki...

Purple Cow: Transform Your Business by Being Remarkable Author: Seth Godin Publisher: Portfolio Publication date: May, 2003 Top Line: Traditional marketing isn’t working anymore.  The o...

The Tipping Point: How Little Things Can Make a Big Difference Author: Malcolm Gladwell Publisher: Little Brown Publication date:  2000 The Tipping Point has gained something of a cult...